We have set clear goals for ourselves as we enter the next phase of our journey towards transformation. We believe that we are well equipped to realise key objectives and to meet whatever challenges the future may bring. We use both objective and subjective criteria to measure our ability to create value. From an external point of view, we consider the value propositions that will drive the share price of ArcelorMittal South Africa over time. From an internal point of view, we assess and analyse our business fundamentals, which include: strategy, operational effectiveness and the quality of our human resources assets. As a results of these processes, the board of ArcelorMittal South Africa has developed and approved the following strategic goals:

• Industry leading value-creation for our shareholders
  - Positive economic value add (EVA) over the steel price cycle
  
  
• Improve operating capabilities
  - Value-creating throughput increases
  - Substantial reduction in hot rolled coil/billet cash cost in real terms
  
  
• Build on our existing performance culture
  - Create an environment that generates true employee pride and attracts, developes and retains top-performing people
  
  
• Be a responsible corporate citizen